Last week London Display Graphics produced an array of signage for the annual Mobile Engage conference. Celebrating and showcasing the power and effectiveness of mobile connectivity as well as the opportunities it offers for brands and specific organisations.
The bulk of the production produced detailed mint green vinyl mounted onto white and black PVC plastic boards and vast amounts of cut and applied way-finding vinyl graphics. The most significant production method included mounting full sheets of 3mm Foamex with Mint vinyl and kiss cutting the artwork to peel away and leave a clean and finished design; creating an essential time-saving technique for nailing consistent colour and finish. This minty eye candy created a vibrant and consistently themed atmosphere within and throughout the Mermaid Theater in London Blackfriars, EC4, of which this was the 6th year running of the conference.
Eye-engaging and energetic, the circular and patterned design (created by O-Street - http://www.ostreet.co.uk/) created a kinetic and aesthetically pleasing atmosphere full of fluidity and energy, while still in-keeping with the technological and modernistic tones of the content within the conference.
The multitude of way-finding graphics, flat-bed printed signage and even glow in the dark cut vinyl lighting up the auditorium really did engage and challenge our production house, enriching a dynamic project with creative problem solvers and solution givers.
Until next year!